Marketing Media Money

Exploring tech start-up Circle's marketing strategies and how it's disrupting the telco industry and winning consumers.

Tania Bryer attends the 2024 Cannes Lions International Festival of Creativity; explores how politics, AI and the creator economy are shaping the advertising and marketing industry.

With 2018 marking the first full Formula One season in a post-Bernie Ecclestone era, the motorsport's new owners work to reverse the worldwide decline in fans and TV viewers.

Exploring tech start-up Circle's marketing strategies and how it's disrupting the telco industry and winning consumers.

CNBC explores global drinks giant Diageo's strategies and how it's aligning its portfolio of more than 200 brands with changing consumer trends.

CNBC's Dan Murphy explores the global luxury hotel and resorts brand Anantara to examine its marketing strategies; he visits one of its latest resorts on Dubai's ambitious World Islands.

Dan Murphy goes inside one of the world's largest leisure attraction operators to examine the marketing strategies behind global brands.

CNBC's Julianna Tatelbaum speaks with live music promotion company AEG Presents to examine the premiumization of their festival portfolio and the crucial role of brand partnerships.

CNBC's Tania Bryer heads to the Cannes Lions International Festival of Creativity for the 70th anniversary of the event.

CNBC uncovers the marketing strategies behind Swiss sportswear brand, On, and reveals how an innovative running shoe became a multibillion-dollar business.

The strategy of DBS, a large bank, as it brands itself as a tech start-up.

No episode description is available yet.

People see marketing every day, but how they consume it changes with the media.

CNBC's Dan Murphy explores the global luxury hotel and resorts brand Anantara to examine its marketing strategies; he visits one of its latest resorts on Dubai's ambitious World Islands.

Dan Murphy goes inside one of the world's largest leisure attraction operators to examine the marketing strategies behind global brands.

No episode description is available yet.

No episode description is available yet.

Exploring the rise of social media influencers and where the industry may be heading next.

CNBC uncovers the marketing strategies behind Swiss sportswear brand, On, and reveals how an innovative running shoe became a multibillion-dollar business.

In the second of this two-part special, James Wright and guests explore how industry changes are encouraging inclusion and diversity in marketing.

James Wright looks at levels of diversity in advertising on people's screens and asks how inclusive the marketing industry itself is.

CNBC's Tania Bryer heads to the Cannes Lions International Festival of Creativity for the 70th anniversary of the event.

No episode description is available yet.

In just seven years, Dubai based Huda Beauty has turned into a company valued at $1.2 billion; James Wright finds out how Huda Kattan and her two sisters did it all without the use of traditional advertising.

The strategy of DBS, a large bank, as it brands itself as a tech start-up.

Dan Murphy discovers how marketing and PR has contributed to the success of Atlantis, The Palm.

When it comes to dating, Tinder outstrips the other mobile apps.

L'Oréal is a company of 36 brands, in 150 countries, turning over $30 billion across hair care, skin care and beauty. Marketing Media Money looks into why the company's digital transformation is at the heart of marketing too.

Karen Tso speaks to Tony Weisman, Chief Marketing Officer at Dunkin, about losing ``Donuts`` in a controversial name change and creating a healthier menu.

British American Tobacco is transforming from a cigarette business to a consumer electronics business thanks to vaping technologies; James Wright speaks to marketing boss Kingsley Wheaton about how the company's marketing is changing too.

British American Tobacco is transforming from a cigarette business to a consumer electronics business thanks to vaping technologies; James Wright speaks to marketing boss Kingsley Wheaton about how the company's marketing is changing too.

Michelle Peluso explains how IBM markets what it does.

Tania Bryer attends the 2024 Cannes Lions International Festival of Creativity; explores how politics, AI and the creator economy are shaping the advertising and marketing industry.

CNBC explores global drinks giant Diageo's strategies and how it's aligning its portfolio of more than 200 brands with changing consumer trends.

Michelle Peluso explains how IBM markets what it does.

Willem Marx talks about Volvo's mission to attract new customers without alienating existing ones.

A discussion on Accenture Interactive's moves in marketing.

Willem Marx talks about Volvo's mission to attract new customers without alienating existing ones.

A discussion on Accenture Interactive's moves in marketing.

With 2018 marking the first full Formula One season in a post-Bernie Ecclestone era, the motorsport's new owners work to reverse the worldwide decline in fans and TV viewers.

No episode description is available yet.

People see marketing every day, but how they consume it changes with the media.

No episode description is available yet.

No episode description is available yet.

No episode description is available yet.

No episode description is available yet.

CNBC's Julianna Tatelbaum speaks with live music promotion company AEG Presents to examine the premiumization of their festival portfolio and the crucial role of brand partnerships.

No episode description is available yet.

No episode description is available yet.

Karen Tso speaks to Tony Weisman, Chief Marketing Officer at Dunkin, about losing "Donuts" in a controversial name change and creating a healthier menu.

L'Oréal is a company of 36 brands, in 150 countries, turning over $30 billion across hair care, skin care and beauty. Marketing Media Money looks into why the company's digital transformation is at the heart of marketing too.

Dan Murphy discovers how marketing and PR has contributed to the success of Atlantis, The Palm.

When it comes to dating, Tinder outstrips the other mobile apps.

{"rating": "NR (Not Rated)", "seasonNumber": null, "gridViewPrimaryImageUrl": "/db_photos/showcards/v5/AllPhotosAPGT/12847125/p12847125_b_v5_aa_p.jpg", "episodeNumber": null, "price": 0, "format": "SD", "dimension": "2D", "programID": "EP025069270016", "primaryImageUrl": "/db_photos/showcards/v5/AllPhotos/12847125/p12847125_b_v5_aa.jpg", "liveStreaming": "N", "mainCategory": "TV", "subcategoryList": ["Series", "News", "Talk"], "listViewPrimaryImageUrl": "/db_photos/showcards/v5/AllPhotosAPGT/12847125/p12847125_b_v5_aa_l.jpg"}

In just seven years, Dubai-based Huda Beauty has turned into a company valued at $1.2 billion; James Wright finds out how Huda Kattan and her two sisters did it all without the use of traditional advertising.

No episode description is available yet.

In the second of this two-part special, James Wright and guests explore how industry changes are encouraging inclusion and diversity in marketing.

James Wright looks at levels of diversity in advertising on people's screens and asks how inclusive the marketing industry itself is.

Exploring the rise of social media influencers and where the industry may be heading next.

{"rating": "NR (Not Rated)", "seasonNumber": null, "gridViewPrimaryImageUrl": "/db_photos/showcards/v5/AllPhotosAPGT/12847125/p12847125_b_v5_aa_p.jpg", "episodeNumber": null, "price": 0, "format": "SD", "dimension": "2D", "programID": "EP025069270017", "primaryImageUrl": "/db_photos/showcards/v5/AllPhotos/12847125/p12847125_b_v5_aa.jpg", "liveStreaming": "N", "mainCategory": "TV", "subcategoryList": ["Series", "News", "Talk"], "listViewPrimaryImageUrl": "/db_photos/showcards/v5/AllPhotosAPGT/12847125/p12847125_b_v5_aa_l.jpg"}

No episode description is available yet.

No episode description is available yet.

No episode description is available yet.

No episode description is available yet.

No episode description is available yet.