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Quantum Marketing

Speaking to CMO Dan Murphy about Liquid Death's origin as a sheep in wolf's clothing.

VCHIP-TV-G, TalkConsumerSeries
Next airing Sat, Nov 14 9:00 AM - 9:30 AM Bloomberg Business Television
Most recent Thu, Nov 12 3:30 AM - 4:00 AM Bloomberg HD
Episodes indexed 22 230 airings

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Episodes

22 indexed

Qualcomm's Effort to Market the Invisible

21 October 2026
27 airings 0 upcoming VCHIP-TV-G,

No episode description is available yet.

L'Oréal's Strategy For A New Era Of Beauty

14 October 2026
30 airings 0 upcoming VCHIP-TV-G,

No episode description is available yet.

Athletic Brewing's Push to Reshape Beer

7 October 2026
12 airings 0 upcoming VCHIP-TV-G,

S02E03 Athletic Brewing helped move non-alcoholic beer into the mainstream. Chief Executive Officer Bill Shufelt explains how it paired a reinvented product with the concepts of craft and wellness.

Airbnb's Bet on Experience-Driven Marketing

30 September 2026
18 airings 0 upcoming VCHIP-TV-G,

No episode description is available yet.

How an Underdog Sports League Got Millions Watching

1 May 2025
3 airings 0 upcoming VCHIP-TV-G,

From immersive experiences to live streaming, National Women's Soccer League Chief Marketing and Commercial Officer Julie Haddon discusses the opportunities for growing women's professional sports.

How AI Could Change the Advertising Business

24 April 2025
6 airings 0 upcoming VCHIP-TV-G,

Stephan Pretorius, chief technology officer of WPP, unpacks the world of generative artificial intelligence and its potential impact, both positive and negative, on marketing.

How McLaren Racing's CEO Runs a Top Formula 1 Team

17 April 2025
6 airings 0 upcoming VCHIP-TV-G,

McLaren Racing CEO Zak Brown discusses the technology, data and effort required to propel the McLaren brand onto the modern F1 stage and into living rooms around the globe.

How Mattel Turned Decades-Old Toys Into IP. Gold

10 April 2025
12 airings 3 upcoming VCHIP-TV-G,

Lisa McKnight, Mattel's Chief Brand Officer, has been at the forefront of reintroducing the iconic Barbie to the world; the toy brand has launched itself beyond store shelves and onto the silver screen.

Neuro-Insight

3 April 2025
12 airings 6 upcoming VCHIP-TV-G,

We speak with Pranav Yadav, CEO of Neuro-Insight, about the marketing intelligence his company is gleaning from neuroscience.

Liquid Death

31 March 2025
18 airings 6 upcoming VCHIP-TV-G,

Liquid Death is founded on the idea of breaking the norms of traditional marketing; speaking to CMO Dan Murphy, about the water company's origin as a sheep in wolf's clothing.

Liquid Death

27 March 2025
12 airings 0 upcoming VCHIP-TV-G,

Speaking to CMO Dan Murphy about Liquid Death's origin as a sheep in wolf's clothing.

Liquid Death

10 airings 2 upcoming TVG

Speaking to CMO Dan Murphy about Liquid Death's origin as a sheep in wolf's clothing.

Neuro-Insight

4 airings 2 upcoming NR (Not Rated)

We speak with Pranav Yadav, CEO of Neuro-Insight, about the marketing intelligence his company is gleaning from neuroscience.

How Mattel Turned Decades-Old Toys Into IP. Gold

3 airings 0 upcoming NR (Not Rated)

Lisa McKnight, Mattel's Chief Brand Officer, has been at the forefront of reintroducing the iconic Barbie to the world; the toy brand has launched itself beyond store shelves and onto the silver screen.

How McLaren Racing's CEO Runs a Top Formula 1 Team

2 airings 0 upcoming NR (Not Rated)

McLaren Racing CEO Zak Brown discusses the technology, data and effort required to propel the McLaren brand onto the modern F1 stage and into living rooms around the globe.

How AI Could Change the Advertising Business

2 airings 0 upcoming TVG

Stephan Pretorius, chief technology officer of WPP, unpacks the world of generative artificial intelligence and its potential impact, both positive and negative, on marketing.

How an Underdog Sports League Got Millions Watching

1 airing 0 upcoming NR (Not Rated)

From immersive experiences to livestreaming, National Women's Soccer League Chief Marketing and Commercial Officer Julie Haddon discusses the opportunities for growing women's professional sports.

How Lectric Is Looking to Fuel the eBike Industry

27 airings 0 upcoming VCHIP-TV-G,

No episode description is available yet.

Airbnb's Bet on Experience-Driven Marketing

6 airings 0 upcoming NR (Not Rated)

From social media to AI, advertising has changed dramatically in a short time; host Raja Rajamannar sits down with marketing leaders to learn how they cut through the noise to reach consumers.

Athletic Brewing's Push to Reshape Beer

6 airings 0 upcoming NR (Not Rated)

S02E03 Athletic Brewing helped move non-alcoholic beer into the mainstream. Chief Executive Officer Bill Shufelt explains how it paired a reinvented product with the concepts of craft and wellness.

L'Oréal's Strategy For A New Era Of Beauty

8 airings 0 upcoming NR (Not Rated)

From social media to AI, advertising has changed dramatically in a short time; host Raja Rajamannar sits down with marketing leaders to learn how they cut through the noise to reach consumers.

Qualcomm's Effort to Market the Invisible

5 airings 0 upcoming NR (Not Rated)

From social media to AI, advertising has changed dramatically in a short time; host Raja Rajamannar sits down with marketing leaders to learn how they cut through the noise to reach consumers.

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Program details

Program details

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